This refers to lighthearted, easily digestible quizzes distributed via electronic mail. These quizzes are designed for entertainment and often lack significant intellectual depth. A typical example might be a short personality test promising to reveal “What kind of dessert are you?” upon completion, delivered directly to a recipient’s inbox.
The value of such communications lies primarily in their ability to provide a brief respite from more demanding tasks or information. They offer instant gratification through their simple format and playful results. Historically, variations of these diversions have existed in print media; however, electronic distribution facilitates wider reach and immediate engagement.
